Pro Bono: The Pink Jalk Project

DURING THE MONTH OF OCTOBER 2012 // Suite NY, along with Swarovski and Lange Productions presented their third installment of the Pink Project. The Project is meant to raise awareness for the Breast Cancer Research Foundation and their mission to both prevent and cure breast cancer in our lifetime.

October's Pink Project spotlights the GJ Chair designed by the late Grete Jalk. Twenty leading interior, designers, architects and design icons have been asked to customize the iconic chair.

Archi-Tectonics had the honor to have been selected as one of the few designers to customize the GJ Chair. We were in great company with the likes of Harry Allen, David Rockwell, Colin Cowie and Deborah Berke all being chosen to customize the chair.

The one of a kind Pink Jalk Chairs were auctioned on CharityBuzz.com from October 1st - October 31st, Internationally known as Breast Cancer Awareness Month.

THE INSPIRATION // for the “adornment” of the teak Jalk chair was found in an unusual teak-decorated apartment building, The Ava, at 9 East 10th Street, which was built in 1888, was once home to the female writer Dawn Powell and is one of the few buildings of its time to have such carvings on its front. To the right of the door is a large plaque with the building's name, Ava, surrounded by more Indian-style decoration and two triplet groups of elephants, also in teak. We loved the idea of such an urban NYC use of teak, and the fact that it housed a famous NYC female writer overlayed on this teak chair designed by another women.

TO MAKE THE PATTERN // we used a customizable raster image filter to convert the photographed pattern to easily editable vector shapes. The resulting vector shapes were then collaged using simple rules to create various iterations. Each iteration was then tested on the unique form of the teak Jalk chair until we found the pattern that produced the greatest effects while still working harmoniously with the elegant curvature of the piece. A benefit to this type of process is the surprise that we sometimes get from the superimposition of these two very different conditions, and the ability to make quick edits based on the results of these tests. We then proceeded to have the pattern lasercut in a slightly lighter wood- veneer and applied it to the chair following and accentuating its curves. The now highly textured chair is an homage to The Ava and to the Pink project in specific!

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